General Tips on Using Social Media
By Rory C. Keel
Now that you have jumped into the deep end of the pool of social media, here are a few tips to keep you afloat.
Double–check content, editing errors
Before hitting the enter button, check your writing for content and editing errors. Bad grammar and incorrect content will cause the reader to lose interest in what you post.
Keep your online presence active for your readers. By posting regularly, you develop your brand and credibility in your writing.
When you begin to build a platform on your social media, participate with them by replying to questions, offer helpful content, “LIKE”, “Share”, “follow”, “Plus” others to build your fan base.
Keep tone positive, uplifting
Nobody likes a grouch. Readers will become weary if every post is a gripe or complaint. While you may be frustrated, agitated, or you’re just plain mad, keep your writing positive.
Politics, social issues & religion
Talk about hot topics. Nothing creates a fire more than politics, religion or a social issue. If the focus of your work is in one of these occupations it’s a given that your focus will necessitate writing about them. However, you need to understand that by getting involved in a debate online you could limit your followers. You have the right to post on any topic, but others have right to block your writing.