Hometown Promotions


Hometown Promotions

By Natalie Bright

There’s a line in a country song that goes, “everyone dies famous in a small town”.

How many of your neighbors, coworkers, or in-laws even know that you’re a writer?

Local Fame and Fortune

We have a renowned New York Times Bestselling author here, who’ve I’ve known since she first became published. She now has a huge fan base, both locally and internationally, and she’s worked hard for it.

In the 25 years that we’ve been friends, I’ve known her to do many, many local talks for free, even though she commands major fees around the country. She rarely turns down an invitation to speak at local library fundraisers, book club meetings, or organization lunches. She’s become extremely popular with the Red Hat groups. Her programs include a tidbit of the characters and settings of her stories yet to be published. She’s not only selling her current list, she’s introducing herself and creating a fan base for works in progress. Her Fan Club has grown by leaps and bounds. Usually 100-200+ people show up at her local book signings for new releases.

Sometimes neighbors can be your biggest supporters. When I started out as a nobody writer several years ago, I’ve tried to emulate that train of thought.

Put Yourself Out There. Should You Charge?

Kid Lit authors are highly encouraged to decline school visits unless the school pays a fee because it sets a precedent in the area. I come from that small town mentality where everyone pitches in when asked and volunteerism is the way of doing things.

Right after college, I volunteered at our local historical museum where I spoke to thousands of kids during spring field trips. Today, some of those same teachers ask me to visit their classrooms. I can drop my kids off at their schools around 7:30, make it to the gig to talk about writing, and be back to my day job desk by 10:00. The kids get an inexpensive pencil with my website or a bookmark with my picture and bio. A 2nd grader told me last week, “I don’t want you to leave.” Another one whispered, “I’m writing a story, too.” For me, it’s about connecting with kids.

The publishing business moves at a snail’s pace. I’m making every effort to keep my name out there as a writer, and all it takes is my time and a .39 cent pencil. I’ve never considered charging the schools in our district, where my friends teach and my children have been enrolled since kindergarten.

Sometimes New Opportunity Means Practice

A friend’s daughter asked me to talk in the Dallas area for a reading event. The inner-city school had very limited funds so I agreed to talk for free. I’ve never done a power point for 700 elementary kids, but it seemed like a great opportunity since I’d be in the area anyway for a conference. This teacher is a tech-whiz so she helped with audio-visual set-up in the gym. I did my program for the first 300+, she offered suggestions to improve the clarity of content, and it went even better for the next group. I have the confidence to do it again. Sometimes new opportunity affords you a practice run, and don’t be afraid to ask for help.

Explore Your Town

Here’s that small-town mindset again: your time is free and it costs you nothing to give it away. Everyone you know can open doors to new opportunity. I usually say yes to everything because it always leads to something else. I’m not talking about selling out as a professional, hard selling, or pounding a group over the head about buying your book. I’m talking about networking and connecting with people who live in your neighborhood.

Show up, give them more than they expected, thank them for their time, eat the free meal, and leave your postcard bio. Odds are someone will ask if you have any books with you. Odds are good you’ll get an invitation to come back, or you’ll be asked to speak to another group because of the contacts you made. Odds are even better that someone will look at your website, perhaps follow you on Twitter or Instagram. Don’t forget to send a hand-written thank you note to the person who invited you. They may not buy a book today, but they know your name.

Selling Books

Marketing and promotion is a marathon, and who has the most depth and understanding about your stories? You can relay that passion about your novels better than anybody else. As authors, WE UNDERSTAND it’s business and all about building a platform and selling books, but not everybody has to know that.

Nataliebright.com

 

 

Reunion


Outtakes 188

Reunion

by Cait Collins

 

I’ve been fortunate to be associated with some very talented writers. Many are still trying for the big break, but they continue to work at their craft. Because of schedules, new places in our writing careers, or new locations, we don’t often see each other. It’s sad, but that’s the way of life. Recently we lost one of the talented writers.

I didn’t know DeWanna Pace as well as many of the writers and published authors in the Amarillo, Texas region. My association with her was limited to conferences and writer’s meetings, but I always believed there was something very special about her. She had this way of making you feel important. When she was talking with you, you were the only person in the room with her. She focused on the conversation and listened. Really listened.

DeWanna was unfailingly kind. She put other people first. I remember the day I was released from the hospital and found DeWanna sitting off to the side in the entry. I stopped to speak with her and learned her mother was being admitted. I asked if there was anything I could do. All she wanted was prayers. In return, she asked if I was visiting someone. I explained I had just been released. She offered to help me. If I needed anything all I had to do was call. Her own plate was full and yet she was concerned about me.

She was a great teacher. When she presented classes at writers’ conferences, her sessions were always well attended. She encouraged young writers. Even though her health was not the best, she kept her commitment to speak at the last writers’ conference held in Amarillo. It was important to her to pass on what she had learned.

This past Saturday, we celebrated the release of DeWanna’s latest book, The Daddy List, at a reception at Barnes and Noble. There was no book signing; just a meeting of people who had been touched by her generosity and talent. I found myself hugging my fellow writers and catching up on their lives and work. The passing of years did not matter; we were writers honoring one of our own. I can’t think of a better way to spend an afternoon.

Wedge of Writing


We love books!

The world of books is the most remarkable creation of man, nothing else that he builds ever lasts, monuments fall; nations perish; civilizations grow old and die out; new races build others. But in the world of books are volumes that have seen this happen again and again and yet live on. Still young, still as fresh as the day they were written, still telling men’s hearts, of the hearts of men centuries dead.

–Clarence Day

Write on, WordsmithSix friends, write on!

 

Writers and Their Many Lives


Writers and Their Many Lives

By Natalie Bright

As I waited for our Dairy Queen order, I checked my iPhone calendar. Today, Monday, deliver lunch to my husband who was tending to cattle. I’ll hop a ride with him while he makes his afternoon rounds keeping watch for spring photo opportunities.

Tomorrow, Tuesday, it’s back to the day job office. I’d wear my best speaker suit and heels for a lunch at an exclusive dinner club in downtown Amarillo to talk about children’s literature with a group of retired educators. I am looking forward to what I feel sure will be a lively discussion.

What a contrast. Today I watched a newborn calf on wobbly legs take his first taste of warm milk. Tomorrow I’d be peering down at the streets of the city from the 30th floor of a high rise office building.

A Writer’s Path

A friend and author of 37 books, Jodi Thomas, warned me that if I took the writer’s path I’d be living several lives. I realize now that she didn’t just mean the stories inside my head.

The writing part of your life is nothing like the living part of your life, although there are some who seem to manage the chaos. For most of us families and day jobs are detached from prose and publishing. Add to that marketing, promotion, social media, conferences, networking, and whatever else it takes to achieve our dreams of becoming a successful author. Families have no idea what we do.

There too is the world inside our heads. On some days I feel like the stories choose me and I am powerless to control the process. To successfully convey that world on to a blank page, writers must immerse them selves in the fictional existence of our imagination. If it’s believable and real to us, we hope it will be the same for our readers.

My life seems so jammed packed, and when I can’t imagine taking on one more task, I’ll say yes to chairing a committee or volunteering for the book fair at my son’s school. When I’m busiest shuttling kids and juggling appointments, a new character will shoot in my brain like a firework and I’m scrambling to find a blank page and a pen.

Live in the Moment

As I jotted notes for this blog on a crumpled piece of paper, I paused to watch a jumble of calves run away at the sound of the feed truck. They bumped and tottered across the pasture, stopping to catch their breath only to realize their mommas were nowhere close. They turned and made a beeline back towards the herd. We laughed at their shaky legs and cute faces. Today was full of greasy burgers and cloudy skies and endless pastures. New life running full tilt.

Tomorrow will be completely different.

“They’re thinking it’s a great day to be in the world,” my husband said.

Yes. It certainly is. It’s a great day to be in the world, no matter how many worlds or lives or careers you might have. We make it through whatever this day might bring, and then we can be somebody totally different tomorrow. And the cool part is we can write about it all.

Being a writer is never dull.

A Character MUST Die!


A Character MUST Die!

Natalie Bright

 

My WIP is going great. Writing, writing, writing… until this morning.

Last night, our 13yo told me about the latest video game that he and his friends have mastered. It takes place at world’s end (of course), with a surprisingly complex back story (I’m told most games have them). Groups of people were sheltered in different bunkers and given tests of endurance. Long story short, there’s lots of killing and then the survivors commit suicide. That’s where he lost me. So what’s the point of playing this game?

If you write stories for children as I do, this is the reality of entertainment today. How can my historical western book compete against a video game and hold a young reader’s attention? I asked my 13yo his opinion about a fight scene I’m working on. We talked about body movements, hand placement, and the ability of staying on a horse while my character shoots arrows.

“Who dies?” he asked.

“No one dies,” I said.

“It’s not a good story unless someone dies,” he said.

Is that true? I thought about my favorite stories. Charlotte dies. Old Yeller-gone. Jo’s little sister in LITTLE WOMEN. Basically everyone in Hunger Games except for…well, you know. My son might be right. Except no one dies in my story. I can’t kill any of my characters. I like them all, and basically I need them for books 2 and 3. (Dreaming big for a series.)

“They learn to trust and help each other,” I said. “Bitter enemies become best friends and it’s a happy ending.”

“That’s not good,” he replied.

“I’d read it.” This from our 17yo as he studied the contents of the frig. At least I have one reader.

As I sit here staring at the words on my computer screen, I’m wondering which character must go? What’s wrong with a happy ending? All of my characters want to live and I have no idea why. They’ve completely taken over. It happens sometimes.

nataliebright.com

 

 

Marketing, Promotion, Social Media


Marketing, Promotion, Social Media

By Natalie Bright

The concept of marketing has changed greatly over the years since I minored in this vocation in college. We learned about target markets and ad copy, much the same terms used today, but a marketing plan involved the precise art of ‘targeting’ a clearly identified group of consumers through printed magazine and newspaper ads, snail mail flyers, radio, television, and other buzz generating tools.  It was a labor intensive process utilizing lots of brain power in which timing was the key. Everything relating to that product or service had to hit consumers from all avenues at the same time. Sales numbers provided measurable results. If you were serious about selling, a marketing plan was best left to the professionals.

In my opinion, promotion on the other hand was ongoing, and included everything related to that product such as the author or owner, the store front, etc. In the case of authors, they kept writing and waited for their publisher to identify a plan for marketing their latest release. Not that long ago, options left up to authors were snail mail postcards, speaking events and bookstore autographing.

It’s a New Day!

Times have changed. In my mind, the distinctions between marketing and promotion have blurred.  Authors have an abundance of promotional options available, and the concept of identifying a specific ‘target audience’ has basically been thrown out the window. Let’s tell everybody we know, and they’ll share with everybody they know, and someone, somewhere will discover our book.  This realization hit me in a big way this past month.

One of my short stories, which I had written in 2006, was selected for an anthology published by a university press released during this past holiday. You might have seen the blog post about it right here on Wordsmith Six, WEST TEXAS CHRISTMAS STORIES is a collection of stories by West Texas authors by ACU Press, compiled and edited by Glenn Dromgoole.

The publisher asked that authors help promote the book. As most university presses have extremely limited budgets, I wasn’t surprised at this request. I tweeted, Facebooked, and sent private emails to friends and family sharing the news. I also gave away numerous review copies, asking people to please post on Goodreads and Amazon. A specific marketing plan was never considered.

Promotion Results

Recently I began receiving notes of appreciation about how much people had enjoyed the collection of stories. My Uncle gave copies to all of his friends in Colorado. One of my high school English teachers sent me a message through Facebook saying how much she enjoyed the book, and shared that they had sent copies to all of their friends which included a star by my name. She also asked that I let her know when my next book comes out. So, wow! How does a little collection of holiday stories grow legs like that and go places?

The great thing about social media is that it’s everywhere, can be done anytime, and is nonstop.  The bad thing about social media is that it’s everywhere, day or night exhausting, immeasurable, and can rule your life.  There’s no way to know where your tweets will land. There’s no immediate result that you can attribute to your efforts, so don’t even stress over it. The good thing about being an author in today’s social media climate is that we can do something everyday to promote ourselves and our work. It only takes a few seconds, and then we can go back to writing.

Oh, The Place You Might Go!

How many social media outlets are you utilizing? Even if you’re new to writing and unpublished, start today and begin building your social network. You can never imagine the places it may take you and your work. And as I’ve learned, don’t give up on your work. You never know where it might land, even years later.

Thanks for following Wordsmith Six, and please SHARE our posts with your friends!

nataliebright.com

Goal Setting for Writers


Goal Setting for Writers

By Natalie Bright

 

Happy New Year!

A New Year-A New Start

It’s a new year which means it’s time to think about your writing career and where you’d like to be professionally in twelve months from now.

For writers, I think visuals are important. Keeping logs on word count or article submissions provides a tangible, measurable accomplishment. Putting pen to paper is only part of the business of writing. Think about promotional and social media goals as well.

Be establishing long term goals, you are able to visualize the big picture of what you hope to achieve.  Can you see yourself as a successful, published author?

Goal Setting Worksheet

Our critique group uses a worksheet. Make your goals simple and specific, things that you can actually visualize yourself achieving. Making the New York Times Bestselling list is probably not realistic if you’re a beginning writer, however it’s a goal that is achievable in the long term.

3 in 24:

Finding time to write is something I struggle with every single day. No, the entire universe did not come together to prevent you from putting words on a page, but it sure seems that way. Identify 3 times in a 24-hour period to Write, and do it.

For example:

1. Wake-up one hour early and write.

2. Skip lunch with coworkers and write only new words on WIP Monday-Thursday.

3. Stay up late at least one hour on Friday, Sat., and Sun. to work on edits or blogs.

Study your list. Can you visualize yourself actually accomplishing these tasks? Can you see yourself with pen in hand or typing at the keyboard at the times and places you’ve chosen? Setting achievable goals equals success.

Realistic Attainable Goals:

Make a list of at least four goals you hope to accomplish within the next year.

Achievable goals would be defined as something you can definitely complete, to measure your progress and give you a sense of accomplishment that your writing career is moving forward. This could be things like writing and polishing an entry for a contest, or completing a submission for an anthology. Be specific; what contest? Don’t know of any? Find one and list it on your goals sheet.

Dreaming Big

Add to your worksheet one “dream big” goal. List something you hope to achieve that seems totally impossible. Go ahead and put the “NYT Bestselling list” here if that’s what you want more than anything.

Expect the Unexpected

Keep an open mind to opportunities that might come your way in the new year that you never expected. Sometimes saying yes opens doors to bigger and better things.  So I didn’t win a SPUR award this year, however I did gain a few publishing credits along with finishing another middle grade novel. All in all it was a productive year, which leaves me with only one option—work even harder in 2014.

What about you? Please tell us about your successes this past year.

Thank You

Write, submit, onward we go! Good luck and Happy New Years, and thanks to all of you who have followed Wordsmith Six during the past year. We really appreciate you.

Sending out our best wishes that you achieve your writing goals in 2014!

The Social Network


The Social Network

 By Rory C. Keel

For a writer, social networking sites are beneficial in several ways. First, they can help you make connections with other writers who are trying to achieve the same goals. The ability to discuss with others the techniques that work, and those that might not, can help you as a writer avoid mistakes and pitfalls by increasing your knowledge of the writing craft.

Second, social networking sites can provide the ability to contact and reach out to successful writers and their publishers, creating opportunities that you might not otherwise have. Due to the high volume of manuscripts received by publishers, many good writers may be overlooked. By networking with publishers, agents, and the authors who write for them, your connections could turn into an asset when you are ready to seek publication.

Third is marketing. As much as we would like for our writing to sell itself, or for our publishers to do all the marketing, we will need to do some of it, if not most, for ourselves. A majority of publishers will want to know your platform – in other words, do you have an audience? With social networking sites, you can develop a potential vast audience for your writing.

PPW Window, Volume 2009, Issue 6, Presidents report By Rory Craig Keel

roryckeel.com

Crazy Daze


Crazy Daze

By Natalie Bright

The month of May has always been whirlwind of stuff, and I can never seem to get control. What is it about May?

I’ll spare you the list because I’m sure your obligations are the same or even worse. What suffered this month is my writing. And no matter how much I worry and fret, I can’t go back and recover those productive hours. They’re gone. Poof. And I’m left with an unfinished story, patiently waiting, still digging a hole in my brain. It will take another several weeks to get back into the time and setting, maybe even longer to find the voice of my characters.

Which brings me to this question—why do writers put themselves through this kind of anguish? Maybe for you there’s a better word; torture, agony, misery? Seriously, some days I’m certain my head will explode if I can’t find thirty minutes of quiet time to write. Crazy. That’s the word. I’m just flat out psycho. We force our brains from reality to daydream, and back again, pushing our physical selves beyond the limit to get everything done so that we can disappear into our make-believe worlds. Does that sound normal to you?

And yet there it is. One chapter, or paragraph, maybe just one sentence. It’s done. It’s the key to the whole plot. Members of your critique group exclaim with excitement; “I love that.”  “Don’t change that. It’s perfect.” “Good job.”  “Send that out right away.” And you do. And it’s a best-seller. And you have legions of fans anxiously waiting for your next book…

Oh, I’m sorry – what was this blog post about? This month has been crazy!

Happy May!

Growing Up Friendly


Growing Up Friendly

By N. Bright

 

“Most people that are too nice are either very naive or have a hidden motive.” This comment posted on a blog was very troubling to me and has been on my mind for several weeks.

Seriously? Do people really believe this about kindness and manners?

Hidden Motives

When the coffee barista hands me my latte and says, “Have a wonderful day” with a friendly smile that shines in her eyes, does she have a secret motive? When the bank teller says that he really appreciates my business, obviously he must be naïve about the world. When a friend buys my lunch for no good reason, what secret agenda is she hiding?  And when the waitress tells us to come back again soon, what is she really plotting?

Living in the Texas Panhandle, I have experienced “nice” my whole life.

Good Manners

Good manners are  important in this part of the country. I think back to my grandparents who treated each other with nothing but kindness and respect, and I remember them showering the same over their kids, grandkids and neighbors.

My mother managed the cosmetic counter at Parsons Rexall Drug in my hometown of Dimmitt. I grew up as “Peggy’s daughter”. From her I learned that people love to talk about their life and the things that matter to them, and sometimes they just need someone who’ll listen. She had a steady stream of loyal customers and sold a lot of perfume and jewelry, but I don’t believe this was her hidden motive. I think my mom really cared about other people and their lives. She was a kindhearted, generous person.

I am continually reminded that nice and friendly are not foreign to the Texas Panhandle. When I walked across the campus of West Texas A&M University on my way to a meeting with writers, several young men held the doors for me usually with a friendly “Hello “ma’am”. These young gentlemen might sport a white Stetson and wrangler jeans, typical West Texas attire, and yet  another had a tattooed arm attached to fly-away locks and body piercings. The kindness expressed by these students makes me proud to know that common courtesy can be found even in today’s youth. After my meeting I made a stop at the local Braum’s for milk and eggs, only to be greeted at the door by a young man of about seven who held the door open for his mother and me.

I’ve traveled to numerous places to speak in Texas, as well as to Oklahoma, New Mexico, and Kansas, and I’ve found nice people in all of those places.  I attended a conference in Bakersfield, California and had a blast with several very nice and fun folks who rolled out the red carpet to welcome us.

Friendly People & Talented Writers

I don’t believe that acts of kindness and good manners are entirely absent from the human race, and I don’t think that nice people are stupid to the ways of the world. My heart goes out to the person who wrote that comment above, and to other people who truly believe it. How very sad to live every day in suspicion, cowering in alarm of random smiles or hellos, and wondering at any kindness that might come their way.

A New York City acquiring editor told me that she loves coming to this area to find authors. “People here have a clarity of emotion that is rare. You are sincere in your thoughts and actions, and writers have the ability to arrive at the heart of the story.”

Isn’t that a better way to live?  Growing up friendly and finding the heart of the story.

Or maybe I’m just naïve.